Joaquin Peiro
Transportation designer - IED Barcelona.
Concept cars, racing prototypes and bike builds.
In a world where augmented reality has reached a point where it is impossible to distinguish between what is real and what is virtual, I proposed a race set in the historic Montjuic F1 circuit, with real and virtual obstacles.
The driver builds his strategy as he goes: every obstacle is a decision to take a risk, to dodge it or go straight through it.
Concept video: Barkeno framed as a race-strategy experience, circuit choice, obstacle race, time on target, cut with reference footage from Montjuic and other historic circuits.
A redesign of a 1960s Colani prototype, taken back to its source: the stingray. The body follows Colani's biodesign principles, where the shape of the car is drawn from the animal rather than from packaging.
Proportion rounds on paper, then Vizcom passes over the same lines to test colour, reflection and how the volume reads before committing to the model.
Studio passes on a wet floor. Silver paint over a reflective surface shows how the highlights run clean along the body.
Render passes put the car on track, dirty and at speed, to see how the body reads in motion rather than parked under studio light.
The donor was a beaten 1995 Virago 250. My uncle and I stripped it to the frame, and from a single sketch we worked out the rest in metal: proportion first, then the parts that would make it stand.
The swingarm, subframe, exhaust and seat were all fabricated from scratch. Front and rear suspension, wheels and brakes came off a KTM Duke 390, which reset the stance and the whole attitude of the bike. The engine was rebuilt with a new carburettor, cylinder and pistons. Everything else on the bike is either custom made or replaced.
My name is Joaquin Peiro.
I moved from Argentina at the age of 18 to study transportation design at IED Barcelona, where I graduated in June 2022. Since then I have had diverse roles, such as supercar exterior design at Colani Design Europe and leading creative output for a team of 15+ designers in a digital marketing company. In 2025 I founded TTmedia, a marketing firm doing social media, website design and brand development.
Argentine and Italian citizen. Spanish native, English C1, Italian conversational.
